Is it just me or is this due for the idiot invention of the year award?
HomeAgain® is an advanced pet identification and retrieval system. A microchip - the size of a grain of rice - with a unique identification code that is implanted between the shoulder blades of your pet. Then your pet needs to be enrolled with the HomeAgain® Pet Recovery Service. HomeAgain® maintains a national database that is available 24-hours daily, 365 days a year. If your pet is ever lost, they can be scanned at animal shelters or veterinary clinics. Your pet’s identification number is called in to HomeAgain® (1-866-PET-ID24), and you are notified immediately.
… For those interested I have a simpler solution. 1) Get your OWN phone number etched onto a $2-5 dog tag 2) Hang it on your pet 3) Send me $10 for saving you from the HomeAgain database fees for life.
OK, so if the pet loses his collar my system doesn’t work but how many people finding a lost pet with no collar are going to SCAN them?
UPDATE: Based on the rather overwhelming support for chips I’m admitting I must be wrong about this.