Jeff Barr, Amazon’s Evangelist, is about to show how to use Alexa’s API and search services to build your own search engine.   I’ve written about this before and like John Battelle I think the implications of Amazon’s many clever, cheap, and hugely customizable routines has yet to sink in even among many in the development community.    In one sense Amazon is bringing the price point on advanced development way, way down.

Jeff just noted how his kids didn’t recognize a dial up modem sound and I’m thinking some of the people here at the conference probably don’t even remember such things now that all but the most backward university would have broadband almost everywhere.