Everybody in search is wondering what Danny Sullivan‘s going to do after Search Engine Watch. Arguably the most knowledgeable guy in SEO and certainly the best connected, Danny is at Webmaster World for the first time I think.
The answer is: Search Engine Land where Danny, Chris Sherman, and Barry Schwartz will be doing “longer, original content on key events, developments, and issues” in search. Feeds or daily newsletter.
He’ll also continue with th daily SearchCast via WebmasterRadio at Daily Search Cast
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Although I’ve followed Danny since 2000 I really didn’t get his genius until I wrote an article for Andy Beal’s SEM Scholarship contest. My first paragraph says it all.
Back in the 20th century Danny Sullivan, a guy who seems to get ‘it’ long before most of us know what ‘it’ is, wrote about sem seo certification in an article entitled “Promoters Call For Certification”. In that article he describes an open letter from Beyond Interactive, Mercury Seven, US Web and Web Ignite to the major search engines. These four firms were calling for the establishment of a certification program for optimization professionals from the search engines. After Danny gave his reasons why he believed certification wouldn’t be viable, he added, “Given this, it may make sense for the major search engines to consider experimenting with the GoTo model and accept paid links, especially for competitive terms.”
Practical tip #1 – Whenever Danny Sullivan speaks, listen, whatever he writes, read.
Good points SEM, thanks for the comment!
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