Oregon beats Stanford


OK, it’s just a prediction but it’s a good one.   Today the Oregon Ducks, now ranked #1 in the USA, will host the Stanford Cardinals at Autzen Stadium in Eugene Oregon at the University of Oregon Campus.      Feathers will fly but the smart money says Oregon will win tonight. For most folks in the west, the game should be broadcast live on ABC at 5 pm or on ESPN if ABC coverage is not available in your area.   Check your local listings for details. The gamblers are giving Oregon a … wait for it … 20 point edge.     Those Stanford folks are pretty sharp, but not smart enough to beat Oregon’s very clever fast offensive strategy.

Score prediction?    Oregon beats Stanford  35-21

Juan Gris Google Doodle


Juan Gris was an amazing Spanish surrealist painter, Gris is dead now but he’s celebrated via a Google Doodle at Google.com.   Now, I can’t really say that I’m a huge Gris fan, or even that I knew who Gris was before today, but I CAN say that this will be an interesting experiment in terms of how Google ranks this blog post for the term “Juan Gris”, a fairly obscure reference in the blog literature.     At least until today, when a LOT of blogs will be talking Juan Gris, working the angle of discussing Google doodles.

Violin and Checkerboard, 1913

For more about this amazing painter you really need to go to one of these sites for more information:

Wikipedia:  Early life – Career – Death

Juan Gris – The complete works

World Record for Largest Observed Snowflake … on a Google Doodle?


The World record for the largest observed snowflake …

according to the Guinness Book of World Records, was attained this day of January 28th in 1887.  The city was Fort Keogh, Montana and the observer was a farmer.

Google’s doodle of today celebrates his discovery, though it appears he may have been the only witness to this frozen snowflake miracle of nature.

From Wikipedia we learn that Guinness’ recognized the world’s largest snowflakes as those of January 1887 at Fort KeoghMontana; allegedly one measured 38 cm (15 inches) wide.

Affiliate West Summit Contest from Shoemoney


Dear Staff of Shoemoney (SOSs), Shoemoney, and fellow Affiliate Americans –

Honestly you probably will not  and probably should not  choose me for the Shoemoney Affiliate Summit West Contest.

Don’t get me wrong, I’m a pretty good guy, fun to hang out with, and fairly well informed.   Heck, I might even have a few tricks of the trade you haven’t heard about, although I’ve always been impressed with Shoemoney’s well informed, no-nonsense, experimental approaches to internet marketing, particularly his very clever experiments with Facebook advertising a few years back that were very cleverly written up in a powerpoint for, I think, an Affiliate Summit conference.

I also appreciate how Shoemoney and other world class search marketing fellows like Aaron WallDave Naylor, and Todd Malicoat will share a lot of valuable insight and information both at conferences and online, even to those who don’t buy their stuff.    These are smart and clever guys and prospective internet marketing folks should listen to what they have to say, though they should also be aware that “hype” is very much a part of that business and very few people are able to make a good online living regardless of their approaches.   Most of the folks who do have been around a long, long time and benefit from old websites with high authority and the free Google traffic this provides to them.   Before you spend much money on advice you should read the free stuff, especially the single best source for search optimization and search penalties – Matt Cutts blog.   Matt is a great guy and is Google’s spam cop.   You  cross his search optimizing advice at your own peril.  Believe me, I know this from a lot of experience with many sites  over many years.

So even though I’m well aware of Shoe’s great personal success I’m generally skeptical that his good advice will transfers well to the degree others need to make enough money online to drop the day job.    You’ll be hard pressed to convince me otherwise which is probably the main reason I should NOT win this contest – however it shakes out I’ll blog the results honestly.

Another reason is that I’m already scheduled to fly to Vegas for the Consumer Electronics Show – CES 2012 – on the 9th.   I’ll be reporting that conference for my tech blog ” Technology Report ” as I have been for several years.  Of course since I’ve never been to an Affiliate Summit I would change my flight to a bit earlier to hang with the Shoemoney Man.   I have a lot of questions for him about my modestly successful internet projects and some upcoming ones and how affilations (vs Google Adsense) might help improve our bottom line.

Another reason I’m a bad choice is that I’m already doing pretty well with my online ventures.  Nothing amazing yet, but we do OK with a US History website, US Travel site, and a really neat new Retirement planning project I’m finishing up right now.    As much as I’d like more advice from Shoe and his clever staff, it might be better used on somebody who is just starting out.

Oh, there is ONE reason you SHOULD choose me for the contest.  If I win I will consider Shoemoney’s expert advice enough reward for me and I will donate *all* the proceeds to my favorite charity “Room to Read“.  They build libraries and schools in poor countries and are simply an awesome way for those of us lucky enough to live here to give back a little and help make the world a better and safer place.

This donation will include any blackjack winnings.   All I’d ask from Shoe and the great Shoemoney gang would be to help me promote Room to Read however he sees fit.

So, there you have it!    Good luck to everybody with the Affiliate Summit Shoemoney contest and, win or lose, I hope to see you in Vegas baby!

Joe Duck / Joe Hunkins

History of the Democrats – part deux. The SEO edition.


Well, my “history of the democratic party” experiment has been very interesting to say the least.   The original article at Travel and History is ranking pretty well at Google – currently 15th.  However the previous post here at JoeDuck, which is really mostly just referencing that superior treatment of the topic, is ranking 12th.    I’ve been doing enough experiments sloppily that I can’t be sure, but I think Google had this “right” last week when the Travel and History post was higher than the JoeDuck reference.   Not clear to me why the JoeDuck would rank higher but perhaps it’s part of the algorithm shaking out the “right answer” for how to rank an excellent article on the history of the democrats.

So, in the interest of SEO excellence we bring you THIS post, which is referencing the correct one yet again and hopefully prompting Google to get it right and rank that one higher than this one.

Although clearly most users would want a real article about the history of the democratic party rather than the JoeDuck reference and rant, I can’t really suggest how high in the rankings that one should appear.  It’s a good article but not great, based mostly on info gleaned from Wikipedia’s superior treatment of the Dems history.

The End…..

Pia Toscano Leaves American Idol !


Pia Toscano was kicked off of American Idol tonight after the American viewing public displayed their musical ignorance yet again.   Now, I’m not saying that American Idol is art in high form, rather American Idol is art in …. popular form.   So I suppose it’s OK that Pia was a victim of what must have been her talent and good lucks, because she was one of the favorites for those of us who … know music… : )

OK, sure this is *partly* an SEO post hoping to see how JoeDuck can rank for searches for Pia Toscano and American Idol searches, but it’s also a reflection of my sadness at Pia’s departure from the show.    I’m a fan of the show and most of the family has been watching it for many years.   Pia’s departure is … a tragedy!

My working hypothesis is that there’s a bias in favor of the most appealing personalities and Pia did not come across as well as most of the others, so maybe that’s the reason Pia is no longer on American Idol.     Stay tuned for more reports…

Pia Toscano

Pia Toscano off of American Idol!

Business Power of Social Media cannot be overstated


I was watching a brief “internet marketing” bit suggesting how small businesses were spending too much money (! ?) on social media efforts when they should be focusing on their websites and using social media primarily to drive people to their sites.     I winced at this, feeling that the opposite advice is probably better advice.  I tell folks to focus on social media and use websites to drive potential customers to …. YOU…. or to Twitter or Facebook or email exchanges where they can interact with the business in the kinds of ways that don’t just make a customer – they make a LOYAL customer.     Social media allows people to engage in the most virtuous business cycle – where customers and businesses develop a relationship based on mutual trust, respect, value, and quality.

The internet has always been more about PEOPLE than about TECHNOLOGY, but only recently has it allowed so much vibrant interactivity between many people in simple, fun venues.

Of course as with many pieces of bad advice, there’s is some truth to what the marketing consultant was saying about fretting over your website more than most small businesses do .   Small Businesses should work hard to make sure their websites do a good job of serving their customers, converting to sales, and presenting their business in a very positive light.

However, social media is – at long last – the pure intersection of customers with the people at the business  and for that reason you can’t overstate how important social media can be to a small business, especially because it’s an incredibly *efficient* way to do what most great and smart small businesses do a lot of – talking to customers.

Don’t agree?    Cool, just Twitter me about it, leave a comment here, or email me.   It’s an online social cornucopia and no business or idea needs to be left behind anymore.

Talent Oregon Coffee


The website for the Talent Oregon Coffee Shop called the Whistle Stop Coffee Shop is currently listed far too low by  Google’s search algorithm, below two of my posts about  the Whistle Stop Coffee Shop Talent Oregon.    Hopefully this post plus some changes to titles in an earlier blog post (which had Title “Whistle Stop Coffee Shop Talent Oregon”,  plus some linkage action will fix this problem, but we’ll see.     The Whistle Stop’s website is using a Godaddy hosting template now and Google may be downranking for that or fretting over the Godaddy banner at the top which may diminish the content score (I’m just speculating here).

Blog content continues to factor very importantly into search rankings, especially (I speculate) because of the freshness and as a source of relevant links in to other content.      Confounding all SEO analyses is the fact that Google appears to treat things somewhat inconsistently to reduce the effects of really aggressive optimization tactics.    For example there are tricks that can be used that may lead to a short term big boost in rankings, only to leave a site penalized for months or even years for “manipulation of the algorithm”, which in the eyes of Google is a crime worthy of the harshest punishment.

One of the interesting challenges in search engine optimization is, as the excellent Mr. Matt Cutts at Google likes to say, that  “Googlebot is stupid”   that might be paraphrasing but I think it’s a direct quote. He was talking about the fact that good site structure will “help” Google figure out the natural and relevant relationships between links, content, and websites.     Matt likes to point out – sometimes to some fairly hostile SEO folks at conferences – that good SEO is mostly just applying a lot of common sense “best practices” rules for websites, aka “building for the user not the search engines”.      I often give that good advice to people who ask me how to rank well even though they are usually disappointed (and skeptical) when I don’t give them hints from the bag of  secret tricks they think you learn at search conferences.     For the record it used to be a lot easier to manipulate ranks and it was a common practice, but now most quality SEO folks will advise you to avoid deception or manipulations and spend your time and money seeking legitimate incoming links and building great websites.    That does NOT always work – especially for new sites – but it’s good general advice.

So let’s see if Google can get this one right quickly.   The most relevant site for the query “Whistle Stop Coffee Shop Talent Oregon” is …

Twitter Outage ? Twitter down? Twitter Problems? ” Something is Technically Wrong ” message ?


Is it just me or has Twitter been down for several minutes now?   OMG Twitter is down, twitter is down!     In the early days Twitter’s uptime challenges seemed more commonplace.

Part of this post is just an SEO experiment to see if these common Twitter queries fetch some traffic, so to make this a *helpful* experiment I’m soon going to add a bunch of good resources for Twitter in general and for Twitter Troubleshooting:

Twitter Status (appears to be independent of the current Twitter.com problem as this is working for me while Twitter.com remains with an error message “something is technically wrong”)

Twitter.com

Auth Code Help. Authorization Code Instructions for Domain Name Transfers from Godaddy, Moniker, and more.


Skip to highlighted text below for Auth Code Instructions

Even after thousands of domain name transactions over the years I’m always pulling my hair out with domain name transfer process which, like many mixtures of bureaucratic bungling and private sector greed, is about as frustrating, cumbersome, and potentially catastrophic.   You can even lose domain names – a key hallmark of many businesses – to scammers, inept registrars, or simple bad luck.     This post will be my attempt to help people figure out some of the quirks in the process.

First, recognize that you should not be paying more than about $10 per year for registration unless you are ALSO getting some local help/service/ etc from a webmaster. I use GoDaddy but there are many others that have reasonable fees.

Second, if you have a domain name(s) for your business or other valuable names you should register them for at least 5 years to decrease the chance you’ll lose the name.   Also, some believe search algorithms like to see longer registration times as a sign of authenticity, meaning it might help you rank a bit better all other things equal.

Third, BEWARE of the letters in the mail trying to pretend you need to renew a domain name that are really attempts to get you to switch to that registrar.   These are often legal forms of scams where they are a real service but are not the registrar you have now.

Generally you will find it easy to initiate a TRANSFER  IN to an account, and hard to nearly impossible to TRANSFER OUT.   Registrars generally make it very, very difficult to figure out the transfer out process because this will help keep people with them and even if you get angry they are losing your money and business anyway.

Unfortunately you’ll often need to do BOTH of these procedures to move a domain name from one registrar to another.   If you focus on the “TRANSFER OUT” and the required “AUTH CODES” and you’ll probably have success.

GODADDY Auth Codes:

Godaddy’s process is cumbersome but fairly straightforward.    Full details here from Godaddy.   Short version:

  1. Log in to your GoDaddy Account Manager.
  2. In the My Products section, click Domain Manager.
  3. Click the domain for which you want to retrieve the authorization code.
  4. In the Authorization Code field, click the Send by Email hyperlink.
  5. Click OK.
  6. Click OK again.

Moniker Auth Codes.

Moniker is the current front runner in my “diabolically difficult” online routine contest.   However once you know the secret you’ll be fine.  Be sure to put away ANY guns you have in the house before using their online help system or you’ll be using one on yourself.

The secret:  You obtain the Moniker Auth code to do external transfers as follows:

1. Log into your Moniker Account, select  “my domains”.

2. Now check the domain(s) you want to transfer out and click “transfer out”

3. Complete the “transfer out” dialog.

4. You should very shortly receive two emails.   You want the one that looks like the one below with domain name followed by a comma and a string that is the Auth code for that domain for the next 10 days.

5. If the process fails you may have to repeat this again (and again!) until the transfer “takes”.    Often if you purchase a domain from a third party they have *recently* registered that name and you won’t be able to transfer it for 60 days.  You’ll thus need to mark your calendar and start the process then as well as make sure the domain is registered at least through the transfer date (usually it will be as a year is usually added during the new registration)

THIS IS ONLY half the transfer process, now you’ll need to follow the instructions from your new registrar to transfer the domain *IN*, but those are usually straightforward  if you have the Auth Code.

Example Moniker Tranfer Out email:

[NOTICE] Account: 99999 Requesting Domains For Transfer Away From Moniker

As part of our standard transfer-out procedure, a notification has been submitted to Moniker notifying us of an intent to transfer the following domain(s) away from Moniker

This email serves as confirmation that we have received your notification.

This request will be valid for 10 days (240 hours).

The Reason Given For Transfer Was: changeOwnership

Domain Name,Epp AuthInfo (if applicable)
———– —————————-

2ILLINOIS.COM, 9999999CDC9
2MISSISSIPPI.COM,  9A9999B999EE

 

How to find your Enom Auth Code:
How to obtain the authorization code and unlock a domain name on eNom

Log in.

In the “Registered domains” row, click “Manage Domains”.

Click the domain you want to unlock.

In the “Manage Domain” menu, click “General Settings”.

To retrieve the EPP key, click “Email Auth Code to Registrant”.

A message confirms that the authorization code has been emailed.

To unlock the domain, go to the “Registrar-Lock” row and select “Disable”, and then click “save”.

A message confirms that the update was successful.