SES San Jose – SEO Rehab and Intervention


The crowd is starting to pour in now from the big SES car giveaway. I think they gave away three of them, but I was no eligible as a “press” person. Just one more huge sacrifice I have to make for the good of journalism, the internet, and global warming.

Andy has started out with a very generic a presentation, now noting that they no longer take English speaking clients. Europe was easier because so few there were doing SEO. [note to self – get the Mandarin lessons going ASAP]

Greg Boser – excellent point about importance of experimenting with different tools and techniques – you can’t necessarily know which may have positive impacts.

Dave – good points about worrying more about where things are going than your daily pagerank numbers which is only updating every 3 months anyway.

[Interesting. All these guys appear to be a lot less focused on the old style things people tend to worry about like keyword density and pagerank. I think the business leaders are moving strongly to PPC even as social media is making organic optimizing a whole new ballgame. Where are all the social networking / blogging / media optimization strategies?]

OK, not much SEO here, but the Twittering was really interesting. It would be great to integrate messaging into the session so people in and out of audience could ask questions – sort of a hybrid virtual / real space / real time environment…

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Searcher Track
SEO Rehab & Intervention
It’s 2009 and rehab is en vogue from Beverly Hills to Talladega. This session will include 12 steps to finding harmony in a search-dominated world. Confessions from leading experts include how to get off PageRank, vanity news alerts, inbound link and keyword density analysis, and 301’s.

Moderator:
  • Anne Kennedy, Managing Partner & Founder, Beyond Ink
    (Kevin Ryan standing in for her)
Speakers:

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