The US Presidential elections are much more about marketing more governance, and it’s been interesting as an internet marketeer to watch the brilliancy of the Obama campaign with respect to online media and especially social media.

For example, right about NOW he’s on YouTube answering questions from voters: http://www.youtube.com/whitehouse?feature=inp-gh-SOU

Republican Mitt Romney’s pathetic twitter following is probably an indication of who will win in the coming online media battle for the White House.   Clue – it’s not Mitt Romney.