MIX06: Day 2


I’m off to the Myspace Party.  Hoping to ask a few questions about my concerns that they are ignoring the potential powderkeg of underaged users interfacing “inappropriately” with each other and especially with older users. 

Much of the community simply ignores these social responsibility issues in favor of….cash.   But in fairness  also in favor of the notion that kids have similar sets of rights to adults and we need to reduce rather than increase constraints on youth activities.  I don’t agree, but there are reasonable people on all sides of the debate.

MIX06 “Live” Gadgets = Cool


Earlier I said MS was doing web 1.9 rather than 2.0 but that was before I heard the two presentations about the coming “LIVE” web environment, complete with what looks like the most robust set of customizable gadgets from a major player.  This is 2.0 stuff and it’s … really good stuff.

I actually heard Microsoft rather than Yahoo and Google folks talking enthusiastically about mashups and open environments and how important it is to create platforms to spread info wildly as well as customize the user experience with things that are NOT Microsoft.   I confess I’m not familiar enough with MY YAHOO to compare it to the LIVE environment which will be growing fast in the coming months.  My Yahoo is certainly really good stuff too,  but I think MS has the edge in being able to customize their LIVE stuff to their own OS and browser.   I see a lot hinging on how LIVE plays out over the coming months.  

Also I’m starting to see why their were rumors recently about MS aquiring Yahoo.    I’m not betting on it even though I’m right here in Las Vegas, but it’s interesting to see several Yahoo examples with nary a mention of Google.  

New Live Customizable search. WOW


I’ve been WowED here at MIX06 in a presentation that …. nobody seems to be attending.  Some of the bar buzz is how hard the LIVE.com team has been working , and it shows.

Obviously there are going to be challenges for the Live custom search.  MSN Search still lags in relevance enough that this may compromise it as a tool that will be widely used.  They’ll also need integration with adcenter as Google does so effectively with Adsense Search utility.

HOWEVER, this is great UI, navigation, and customization thinking.  It’s clean with infinite scroll (brilliant!) and photos that can be adjusted in size as you view them.   Also, users can adjust relevancy considerations by a slider – a tool that was buried deep in MSN Search until … now.   If this is available as a search customization feature it will make this even a better gadget – not sure if it is.

Is it just me or is this team out to really bring their best stuff?    LIVE search and gadgets concepts are are really good.   Good enough that if they bring up the relevancy to Google/Yahoo levels on basic search I can see a LOT of developers starting to use LIVE Search in a LOT of applications.

Virtual MIX06 Website


MIX06 Virtual Web has videos of the keynotes and (some/all?) of the presentations here.   MS is spending a fortune to have high quality displays.   The session rooms each have 2 large presentation screens.  There seems to be dozens of MS people in charge of cameras and the presentations, microphones and such.    Even so Joe Belfiore’s tablet didn’t seem to work right during this morning’s presentation.  That’s OK – makes me feel better about my own tech presentations when things went wrong… and I didn’t even have the benefit of a multi billion dollar corporate infrastructure in a billion dollar hotel behind me!     There is a moral there – it’s early in the big picture and I think MS may be jumping the gun on some of this in an effort to “be there” when we get there.   But knowing where it’s all going is not possible so …..

MIX06ups, Mashups, Media Experience … UP


I can see more clearly now that I’ve had a chance to talk with a lot of the folks here at MIX and some of the very impressive MS talent working on MS’s next generation of internet tools. The focus here is much more on broadband high impact media experiences than, for example, the elegant but simple type of applications coming from the Mashup Community. The great thing is that there is room for everybody in the online ecosystem, and I think many of the things we are seeing here will find their way into mashups…..within days. I’m impressed with the extensions of the notion that what is now an experience mostly confined to the desktop will become a multi gadget, multi user, highly interactive environment. However I’m not convinced that you need the complexity of design and high level media elements to make a compelling presentation. This “hollywood” factor may distort some of how MS sees where this is all going. I’d suggest that for at least another few years people will want information rich applications more than fancy stuff.

Joe Belfiore on the … new experience in media


Here at MIX06 Joe Belifiore of Microsoft is showing how the “Media Center” experience will be a great user platform. Looks good. We’re seeing the future of video which is much more interactive and multi platform. BBC said yesterday that they have the largest video archive (anywhere?) and are working to pour it all online.

With XBOX or Media Center PC the content will be (all/mostly?) free and AD supported. Here’s another place for contextual ads.

Web 2.0 Panel at MIX06


mix2panel.JPG

You couldn’t have picked a better panel for Web 2.0 than here at MIX06. Tim O’Reilly, who was/is the closest thing to Mr. Web 2.0 until perhaps Michael Arrington who was also on the panel along with Jeremy Zawodny from Yahoo, Royal Faros of Microsoft’s new messenger initiatives (which look really neat), and Ebay’s Adam Trachtenberg.

Of course as with all things Web 2.0 one left more confused than before the session, but that goes with the territory these days. Monetization is unclear even for companies that are cited as “successes” in the space such as delicious and flickr.

My favorite quote of the conference was Arrington to the Canadian Yellow Pages company asking how they could morph into a 2.0 company. “You are dead!” he said, I think meaning that UNLESS they changed their old style, usurous advertising fees, yellow page publishing empire would be overrun by Web 2.0s. He even felt EBAY was at risk, feeling they are protective of their 1.0 status.
I’m not so sure about that – in fact I’m increasingly skeptical of Web 2.0 as an easily monetizable phenomenon even as I am more convinced than ever that it’s a profound change in communication, information, and global community.

Web 2.0 at MIX06. Mike to Yellow Pages “You are DEAD!”


You couldn’t have picked a better panel for Web 2.0 than here at MIX06. Tim O’Reilly, who was/is the closest thing to Mr. Web 2.0 until perhaps Michael Arrington who was also on the panel along with Jeremy Zawodny from Yahoo, Royal Faros of Microsoft’s new messenger initiatives (which look really neat), and Ebay’s Adam Trachtenberg.

Of course as with all things Web 2.0 one left more confused than before the session, but that goes with the territory these days. Monetization is unclear even for companies that are cited as “successes” in the space such as delicious and flickr.

My favorite quote of the conference was Arrington to the Canadian Yellow Pages company asking how they could morph into a 2.0 company. “You are dead!” he said, I think meaning that UNLESS they changed their old style, usurous advertising fees, yellow page publishing empire would be overrun by Web 2.0s. He even felt EBAY was at risk, feeling they are protective of their 1.0 status.
I’m not so sure about that – in fact I’m increasingly skeptical of Web 2.0 as an easily monetizable phenomenon even as I am more convinced than ever that it’s a profound change in communication, information, and global community.

Mix06 = Web 1.9


OK I’m starting to grok the conference and the MS role in 2.0 …. maybe….. I got a chance to ask Tim O’Reilly to help me interpret Bill Gates’ answers to Tim’s excellent questions to Bill at this morning’s keynote. Most important to me was this simple question:
“Does Microsoft ‘get’ Web 2.0?”.

“parts of it…” was Tim’s excellent summary of the situation I see unfolding before me here at MIX.

I’m seeing good stuff – maybe some great stuff once I have a chance to play with some of the new applications like ATLAS and Windows Presentation Foundation – and I’m seeing enthusiastic MS folks who know they must come up with great aps and must overcome the Google “coolness” challenge in the developer community, but I’m not feeling anything like the energy at Mashup Camp where developers were simply on fire with new ideas that embraced the new Web with the excitement of the early years when the internet wasn’t about money, it was about … profound innovation and change.

So this is Web 1.9, and if I were an MS shareholder I think I’d be OK with that. The path to Web 2.0 riches is VERY unclear.