Yahoo! Corporate Blog. Believe it or not, it’s cool.


I’m not usually a fan of corporate blogs because they usually suck in that sucky self-serving way, but based on a quick take the Yahoo blog, Yodel Anecdotal (I like it!) is going to be a light hearted view from and of a company filled with very clever people.   I’ll still turn to Jeremy for the unvarnished insider view, but this looks like the place to get a feel for a company that’s breaking a lot of new Web 2.0 ground even though they are not getting nearly enough credit for it. 

Now, if only the Panama team could get their act in gear maybe I’d be right about Yahoo stock potential.

Must be Good to be Google


Just in from my “biting the hand that is going to feed me at next week’s Google Party” department:

It must be great to go unchallenged in your sector, especially in the hyper-competitive big money internet extravanza.

Over at WebMasterworld people are doing their usual fawning over the greatness of Google search, this despite the fact that Yahoo and MSN are close in quality according to most objective analyses, that history suggests dominance is often short lived, and that search dominance really does not bode well for anybody except Google.  I posted the following comment over there:

———–
I still use mostly Google out of habit but I predict that Yahoo’s recent move to bring social network and tagging information into the results will be successful and may even land them on top until Google relaxes it’s “no human ranking” approaches.

This thread surprises me as most objective measures indicate that Google  is the best, but not by much and certainly not always best if compared to good vertical search tools.  Habit is driving SE choice, not careful analysis of result sets.

Also, I think there will be legal battles when Vista launches over default search in future versions of IE browsers, MS will win most of them, and Google market share will go down with new users.

Search dominance is not healthy for users or webmasters – this community should recognize that more than most.
——————-

Smart move by Yahoo?


Yahoo appears to be expanding their approach to search using humanized contextual information. This may trump Google’s search quality if Google remains as stubborn as it’s been with regard to human interventions.  However I’d guess Google will soon be forced to use a lot more human input as search quality may soon demand this.

One should remain very bullish on computer intelligence, but it seems for at least the next decade or so it’s not realistic to think that search results can be ranked by machine better than by humans.  Machines are much, much faster rankers than a human mind, but lack even many basic filters that allow a human to discard irrelevant or spurious information.    The hybridized search using computer algorithmic results combined with data from all relevant human sources should prevail in the near future.

Mennonites and Google


The Mennonites are known for their craftsmanship and honest business dealings.   Today, down at a local planing mill it was interesting to watch how important the social negotiation process was to doing business as my uncle and cousin figured out how to go about getting some raw planks from their tree farm turned into floorboards.  “Are you related to ….?” and “my daughter lives over on your road” mattered more than I’m used to in the west, where few have lived in the area for even a single generation.

I thought how far I was in so many ways from next week’s Google party in Silicon Valley.    Somewhat like the Amish, Old Order Mennonites often travel in horse drawn buggies, foresaking even the most basic technologies the rest of us take for granted.

Yoo-hoo, YHOO?


Hopefully you did not take my ealier “advice” and buy YHOO. I remain bullish on their prospects as well as IACI and MSFT as Google’s huge share of total PPC based search revenue dematerializes over the coming years, but hey, I also traded my Apple for WCOM so don’t listen to me.

Reuters says things will likely get worse for Yahoo as delays in their “project panama” contextual advertising routine continue to hurt their prospects of nabbing more of the PPC cash buffet.

Google is still going strong according to CEO Eric Schmidt, which is good because now they can afford the big party they’ll throw in a couple weeks – Google Dance 2006. See you there?

Gadgets – the desktop revolution begins


One of the best sessions at Mashup Camp 2  was Adam Sah’s “Google Gadgets” which outlined how rapidly gadgets are sweeping onto the desktop.   These were formerly called Google Widgets but Adam told me they have been renamed to avoid confusion.  Yahoo “confabulator” concept has a nice ring….but….perhaps some term standardization is called for here.    Apple can keep the widget idea because… they are Apple.
Gadgets are sweeping onto the desktop.    At MIX06 the MS Live team was also very bullish on the concept and has been developing a desktop and OS environment that will rely heavily on people populating their desktop with gadgets.     Although many of these are “whimsical” in nature, the number of functional gadgets is growing very fast.  I think this is the coming “battleground” – or at least a coming very fertile ground – for those vying for eyeballs.    In the meantime it’s a great way to customize the desktop easily.

Mashup Camp 2 Roundup


I wanted to throw out some closure items for the Mashup Camp 2 experience, which indeed is a bit like a disney theme ride through Web 2.0 land.   Doug and Dave did a fantastic job pulling together hundreds of folks and making it all come together in the unconference format.

Lots of good notes on sessions:
Wiki details for most mashup camp sessions

Mashup Blog

Programmable Web

For me a key question remains “Can great mashups become great businesses?”.     I think I’m inclined to agree with Peter Rip, a Venture Capitalist who has been to both camps and discussed the major challenges facing new companies that depend on other company’s technology and data.     Mashups can be a great value add to an existing company but it’s not clear that a mashup website alone can become a thriving online business.

That said, mashups are certainly destabilizing.   Their importance could be in shaping the way the web moves forward.   That’s more than enough to make mashups a significant online force of change.

PS Microsoft:   Thanks for all that free espresso.   It just … wore … off…..

Mashup Camp 2 – and THE WINNER IS …. WeatherBonk!


The wooden nickels are getting counted and the top number will determine the winner of the 5000 top prize here at Mashup Camp. I voted for WeatherBonk this time which is a very good mashup of NOAA, traffic, and many other feeds over Google maps. David Schorr had a good stack of nickels last time I passed that table. But I have a hunch Frucall may win – it’s a very usable and clever mashup as well.

The format here is such that the “simple to grasp” mashups may have an advantage over the more complex ones. PodBop, the last winner, carried this simplicity advantage.

David Berlind is keeping us in suspense … thanking the great sponsors of this event.

….now final ungiven nickels are getting distributed to the mashup people …

Here are some counts:

LoveCrunch 7+2?
Frucall 8
Jeff’s picture captcha 24 – this could be the winner?
Yobie Goodstorm
Bart with TrainCheck 8+1?
David WeatherBonk 21+1
Jeff with Elephant Drive 20
Cameron Jones, Public Radio Travel Planner – 2
Kurt? music/pix mash…. 2
Foto Tiger 5
Mark with SecretPrices – 13+1
Kung Gao, Frappr – 2
Chad MileGuru – 13
Tom TIKI mash 3?
Mindjet 3
411Synch 2 (surprising – this was GREAT!)
Dave StrikeIron – was not soliciting nickels -1

PubWalk -13
Eric Small Town Guides – ?
RealestateFu – Greg from FrozenBear.com 0 (!) This was a superb mash…what’s going on?

Wait – we may have a TIE! ?? Redistribution is happening….

It’s a tie between WeatherBonk and Mecommerce…(who also had the picture captcha )

The tie has been broken by voting by people moving across the room and it’s David Schorr’s WeatherBonk.

Mashup Camp 2 – Google Gadgets


Adam’s talking about Google Gadgets and how powerful they are as a mini content distributor. They are easy to create and are attaining huge usage worldwide. Adam and his team have done a super job of making this fast, easy, and fun. Good google! This is dynamite stuff, and in typical Google fashion they have made it easy, fun, and open.

The Gadget directory is algorithmically generated so the most popular gadgets tend to rise to the top as they are selected by users. Don’t be evil helps define decisions virtuously rather than GoogleOptimizably. Engineering constraints trump marketing ones.

GoogleModules.com and hotmodules.com (these are NOT Google sites) are good sources of inspiration and gadgets.

Translation is easy by having a few lines translated, the upload as a country specific gadget.

Top author? 16 year old Caleb from Arkansas. Countdown gadget is his top and he has several.

Design: Minimize brand unless you are really big where it’s a value adding feature.

Hyperlink at bottom for more info

Hyperlink in title

Promote gadget on your own site (add-to-google button)