David Boone search in Southern California

James Kim Search Discussion – Click here | Mount Hood Climbers – Click here

David Boone, missing hiker in California

Map – click here

A family organized search is today, Friday December 15. Details in comments section.
Here’s a blog post from a searcher

Official search was called off after one week. Authorities seem to feel he could not have survived this long.

Based on this and the few other posts I’ve done so far about missing people I think there is a lot more volunteer potential than most normal search and rescue operation even try to coordinate. That’s what we are up to with the DangerData.com blog which is coming soon.

Another discussion is over at City-Data.com (free login required).
Search for “Foothill Ranch” to find that thread – not much there as of Friday Dec 15.

David Boone appears to have become lost during a walk in the “Whiting Ranch” area of Foothill Ranch, CA where he hikes almost every day.

Map – click here.

Foothill Ranch Map- high detail

More Tech Memes

James Kim Search Discussion – Click here

Yikes – I leave town for a few days and can hardly keep up with all the interesting tech news items. In addition to the fun Jeremy v. Matt copycat debate we’ve got:

Jason on Digg Rigging This is just a tiny part of the HUGE number of upcoming stories which will showcase how complex the relationships are between SEO, social networking sites, and …. money.   I actually contacted the Digger Jason is effectively accusing of abuse and it does not appear to me he’s taken any money at any time.   Here’s a great summary of that “Digg Ban” case.   But his innocence does not suggest to me that there is not a huge and growing issue with Social media SEO uses and abuses.  At PubCon many were discussing how powerfully social networking can help with organic optimization as well as straight traffic generation to a site that gets “dugg” or creates a compelling (including stupid but popular) YouTube video.

Jim at Microsoft apologizing in a very web 2.0 way. Scoble would be proud of this “naked conversations” approach to corporate blogging. Too bad Microsoft didn’t see how making Robert the semi-official corporate blogmeister with the huge salary increase he deserved for “getting Web 2.0” before the suits did (most MS suits don’t even get it now) would have returned 100x on the investment.

… and speaking of “getting Web 2.0”. Yahoo does but can’t seem to get the mileage they deserve for retooling the corporation as a community internet extravaganza. This set of leaked Yahoo internal documents about the potential Facebook aquisition provides a fascinating glimpse into how big deals are analyzed. As a Yahoo shareholder I think they should save the billion and just get their stupid ass in gear with the excellent social network stuff they already own like Flickr (which should be the template for other social applications, Del.icio.us (OVERHAUL the INTERFACE and yes, you can rename this URL monstrosity! ), Yahoo Video, Yahoo 360, Answers, groups, etc, etc. As I’ve noted before Yahoo suffers from giving people so many options they tire of the decision making and go to Google’s simple interfaces, search, and simpler suite of choices. Google expects us to act like the sheep we are. Yahoo expects us to do too much mental work choosing how we relate to the internet.

Going Techno Postal?

James Kim Search Discussion – Click here

OK, I’ve really missed ranting about technology things for the past few weeks so I’m going to take a look at what’s going on over at TechMeme.

Jeremy over at Yahoo is always very honest about Yahoo’s shortcomings so it’s good to see him get to take a shot at Google even though the transgression is not exactly earth-shaking, more just a funny oddness that gets internet people all worked up. Google copied Yahoo‘s IE7 pitch page. (It was changed to this today or last night). Here’s a great graphic which shows the smoking gun evidence: http://chir.ag/stuff/yahoo-to-google.gif

Matt Cutts is a totally stand up guy and this is not his department but he’s Google’s ambassador to the blogging masses so it fell to him to address this. Now, you don’t dis Google or Matt may go Inigo Montoya on you. Matt’s lackluster “apology” sounded more like an attack on Yahoo’s own copycat behavior even though he noted that it was Robert Scoble‘s excellent advice – which was totally not taken – that led him to post about this. Robert suggested the Google peeples take out the Yahoo peeple for a fancy lunch in a limo, which would have been a neat PR gimmick.

This is superficially trivial but actually has deeper significance as a measure of the overall online sentiment about Google. Google is still in the driver’s seat with respect to most things internet but I’d suggest that we are now seeing a tendency for the knowlegeable users to reevaluate their relationships with Google, Yahoo, and even Ask and MSN. This reminds me in some ways of the days when Yahoo was totally in the online driver’s seat and Google – with clearly superior search – started to eat Yahoo’s lunch but still had only a tiny market share. Had Yahoo bought Google back then, rather than just using their search algorithm and helping to make Google the online behemoth it is today, the online landscape would sure look different. I’m glad they didn’t though because Google’s new approaches and “techno centric” business models have arguably done more to change the way we all do business than any other recent global business developments.

Ironically in this little debate is the fact that when Yahoo FINALLY figures out how to effectively copy the gist of Google’s contextual ad matching systems (adwords and adsense) we could see a huge change in the online search game as publishers would have more choice in who they align with.

Disclaimer: I’ve got some Yahoo Stock so I root for them to succeed even though I try to post honest comments about what’s up.