Blog readers and blog writers redux II.1 The downfall of Cicarelli?


This blog readers vs writers thing remains intriguing. Now, “Jonny” is the top blog search and I’m having trouble figuring out exactly why since the name refers to several pop icons. In fact that may be why it’s up top – it’s a term that overlaps several popular searches for people named Jonny. My own “cicarelli” post is getting some traction but the top referrer for me by far is a reference to my first post about this readers vs writers issue and it’s coming from people over at Technorati searching for “Assparade”.

 

From an SEO perspective it appears we may be seeing signs that writing about the top term is less likely to get a lot of traffic than writing about highly searched but secondary term that is getting much less press. Still way too early to come to this conclusion though.

 

The Technorati search list is changing more day to day than I would expect, perhaps an indication of the fleeting nature of human interest and big media focus. The tag list seems more stable and that would make sense if we assume the following about writers vs readers:

 

Blog writers are a smaller, more focused group

Blog writers tend to stick to same general topics

(?) Blog writers tend to address richer, more stable, deeper subjects and therefore these don’t change at the whim of masses and mass media.

 

 

Top Searches

  1. Jonny
  2. Cicarelli
  3. Pinky
  4. Xing
  5. Bitacle
  6. Openbc
  7. Stuff Happens a…
  8. Bin Laden
  9. Lindsay Lohan
  10. Video
  11. Asian
  12. Paginas Da Vida
  13. Ubuntu
  14. Mandingo
  15. Axis of Sketchy…

 

Top Tags

  1. Islam
  2. Bush
  3. youtube
  4. Iraq
  5. Microsoft
  6. Politica
  7. Terrorism
  8. ebay
  9. sexy
  10. War
  11. web2.0
  12. foto
  13. bin Laden
  14. web-20
  15. Poesie

Hugo Chavez and Noam Chomsky


Thanks to Hugo Chavez, Noam Chomsky’s book Hegemony or Survival: America’s Quest for Global Dominance (The American Empire Project) is now number one at Amazon.

Chomsky has always bothered me … a lot …. He’s a good linguist, a foolish economist, and a terrible social scientist / political commentator. Ironically it’s only the last two topics where Chomsky gets any attention and he’s an expert in neither.

He’s the the guy who suggested back in the 70’s that the regime of Pol Pot was not a great threat to the people of Cambodia. When it became clear that Pol Pot’s communist government, the Khmer Rouge, had murdered by many accounts over a million Cambodians Chomsky’s tune changed to suggest it was American destabilization of the region that was to blame.

Although this latter argument has some merit, clear thinkers will note that Chomsky’s failure to hold ruthless Communist regimes accountable while at the same time holding America “overly accountable” for virtually all the bad in the world is a very suspect political philosophy. Here’s a good critique of Chomsky’s hypocrisy.

However, I should caveat all this by pointing out that in a world where so many people and countries are challenging GW, Dick, and the Neocons imperial vision of the USA it’s very important to have more points of view out there than our commercialized media allows. Chomsky is one of the most articulate spokesman for an intelligent radical vision of the world and I’d like to see more of him rather than the inane ranting of intellectually lobotomized right wing radio talk show hosts.

Perhaps careful consideration of many points of view will lead us to some answers. We sure need them.

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Clinton Global Initiative


The Clinton Global Initiative is tackling the world’s major problems. It’s a great effort with the backing of one of the world’s most effective superpower schmoozers, Bill Clinton. Although I’d suggest that the Copenhagen Consensus is a more rational way to prioritize spending, Clinton’s group is far more likely to bring big money and big corporations and Government interests to the table.

Today’s announcement is that Richard Branson will donate 3 billion towards reduction of Global Warming via the Clinton Global Initiative. Although I’d much rather see the group put more towards current catastrophes at least this donation is consistent with the notion that big providers of greenhouse gasses like Branson’s many transportation interests should do the most to alleviate the effects of those gasses on the environment.

Perhaps my friend Linda was right to suggest that some people will support Global Warming initiatives in ways they won’t get behind those confronting global poverty. If we can do it all that’s great and for the first time in my life I do think there is a great, driving force on the part of most people, policy makers, and even Governments to initiate “Global Improvements”. Let’s do it!

Senator Smith of Oregon. The President is wrong and you need to tell him.


I just sent this off to Senator Smith. Here in Oregon we have excellent representation from Senators Smith (R) and Wyden (D). Both are bright, ethical guys with a global vision. This letter is about the reckless spending and the ill-concieved idea that terrorists should be treated with techniques that most of the world views as torture. Maybe they should, but both our current terror spending and terrorist interrogation practices appear to be counterproductive.

Dear Senator Smith,

First, thank you for your excellent efforts on behalf of our wonderful state. I want to express my opinion on two items related to the war on terror:

* The President is wrong about treatment of terrorists. They *deserve* death in most cases and he’s right we may have a right to harsh interrogations, but world opinion and the opinions of Sen. McCain and Powell should be respected by the President as we face even more global condemnation. We are not an imperial power but we are seen as such because the President has such poor sense of marketing and presentation. He’s leaving a legacy of mistrust and global condemnation we’ll feel for an entire generation, and you must stop this at the Senate level and stop it now.

* ROI is far too low and spending should decrease immediately and dramatically. All scenarios involve risk and we need to absorb more risk to save trillions over the next decade, trillions that can save millions of lives using high ROI means.

You (we) are spending at levels that cannot be sustained, and this “war”‘ will go on for decades. It’s not even clear the current spending has a positive ROI. I think the neoconservative mindset is “stuck” on the idea that the potential threat of a major attack justifies virtually all available resources. This is not true. The EPA and DOT make this type of decision all the time, and appropriately place monetary values on human lives of approximately 5 million per life saved, to justify spending on safety measures. This type of equation should also be used to determine spending on terrorism threats but I get the idea it is not.

Make Marketing, not War. Allocate 25% of military spending to a strategic global marketing initiative.


Yesterday I learned that the USA is the top donor to 1) Sudan and 2) Palestinian Territories.
(I already knew we were the top funder of the U.N.) This did not surprise me, but I’m always struck by how generous our Government is in areas where we are despised.

I’m not opposed to generosity – in fact I think we should send more money to poor and war-torn areas even if it means raising my already usurous income taxes, but it pisses me off that we don’t get a lot more credit for it because credit for all this generosity is deserved and, far more importantly, it is a strategic imperative in the fight against those who fight against us. I doubt the Palestinian or North Korean kids eating food provided by the USA are even aware of the source. They should be.

Given that the results of the “wars on terror” all over the globe are yielding dubious results – perhaps even solidifying the resolve of a new generation of “America Haters” – I propose we do what any good business would do at a time like this. We should reallocate our dubious spending toward something more likely to yield positive results.

My proposal is to establish a highly funded global marketing campaign by reallocating military spending to something that works better. The campaign’s goal will be to restore to the USA the type of international respect we had back in the 60’s. Then, Peace Corps folks would go into the hut of an African or Indonesian villager and find a poster of JFK rather than an arms cache. Why? Obviously not a simple equation, but the 1960’s villager saw the USA’s prosperity and and global influence as a blueprint for their own future prosperity and freedom. Now, a generation later, that villager is more likely to see the USA as exploiting him far more than offering hope.

The sad irony is that exploitation of poor countries is largely a mythology concocted by left wing intellectuals to justify their narrow world view that corporations don’t work well to raise the standards for most of the participants in societies that embrace the corporate capitalist model of development. Corporations do raise standards, and excellent examples abound of the contrast between non-corporate and corporate models of development.

The South Korean villager did in fact become very prosperous and lives in a society with a very high standard of living and reasonable freedoms, while his brother in North Korea struggles just to eat. The poverty in Africa is characterized by a *lack* of corporate capitalist participation, not by an excess amount of it as we’d expect with a “USA as exploiter” world view.
Cuba? Isn’t that the same guy in charge who has been there for forty five years? Has Cuba thrived by pulling themselves out of the corporate capitalist game for half a century? Hardly.

This is not to suggest that there is not exploitation by US corporations. There are plenty of examples, and one person’s exploitation may be seen by someone less fortunate as a road to prosperity. However I’d suggest that most forms of “capitalistic exploitation” are the exception not the rule, partly for the entirely selfish reason that the capitalist model seeks higher profits and this requires more consumers living at higher standards. Global prosperity is not a zero sum economic game, and in this fact lies the key to the success of the corporate capitalist model of development and the bankruptcy of most socialist paradigms.

Thanks to forces of “negative marketing” from self-serving and corrupt Governments, combined with many legitimate grievances against the USA’s imperial stance in global politics, the USA’s reputation appears at an all time low. Strategically this is leading to more terror and more terrorists. If we continue to respond militarily we 1) continue to kill innocent people, our own soldiers, and destroy infrastucture and 2) expend resources that could be put to better use.

Better use? Marketing the USA as a friend not an enemy.

Budget: $109,825,000,000   (25% of proposed 2007 military spend of 439.3 billion)

The US Military approach has failed to win the hearts and minds of the globe, and this puts us at increasing strategic risk.    We live in the world’s most sophisticated marketing empire and it’s time we acted like it.   Let’s just do it.

Ringtone Scams and PPC Fraud – why so little outrage?


One of my most read and commented blog posts relates to Ringtone Scams, a scandalous scourge of the internet, with collusion of most of the major phone companies. I’m confident these ringtone scams will soon be making more mainstream headlines.

Along with Pay Per Click fraud, ringtone scams, unlike some other online frauds and deceptions like phishing, have not quite made the big radar screens because they are harder to understand than traditional deceptive business practices such as bait and switch at a store or salespeople lying. In those “storefront” cases you can often confront the scamming salesperson or store directly, a powerful tool lacking in the online world.

What frustrates me is the level of tolerance for these practices, especially in the online community. Very questionable in scope and scale was the recent slap on the wrist of Google for failing to catch what appears to be massive PPC fraud – perhaps as much as a billion dollars per year. Contrary to the claims of all the PPC players much of the fraud could be eliminated with more careful screening and identification of contracted parties in the online transaction. This would eat into profits and therefore has been a low priority, but when as much as 25% of online advertising revenue may be obtained through fraud it’s time to stop expecting advertisers, often unwitting ones, to paying the price. This means the PPC outlets, especially Google who reaps the lions share of PPC profit (and therefore PPC ill gotten gains), should be paying a LOT more attention.

You call US military spending a bargain? I want my money back.


At a Pentagon news conference I’m watching on TV Don Rumsfeld is explaining to me that with only 3.8% of US Gross Domestic Product going towards military spending nobody should complain since this is lower than back in the good old days of  Mutually Assured Destruction nuclear buildups.

I’m complaining.

Neoconservative hypocrisy regarding Government spending has become far more outrageous than the naivete that continues to characterize liberal notions that Governments are a good environment for the allocation of other people’s money.   They are not, and they have never been.

Political spending, whether in the social or military sectors, is rarely rational spending, and tends to evolve quickly into territorial “feathering of nests”, inefficient allocations, and choices based on conflicting sets of Government priorities. This was well understood by the founders who wanted Government small and taxes low.

Although “fighting terrorism” is a legitimate Government objective, the current approaches are so recklessly expensive it is unlikely they can continue much longer.  Also, military spending does not build infrastructure (often it destroys it), so unless you are truly saving the nation from disaster – a weak argument given the current state of the world  – wasteful military spending has far less favorable impact than, for example, wasteful spending on infrastructure.    However I’m not advocating wasteful liberal spending either.

Alternatives?    Recognize that risk is a part of life, allocate resources rationally, and trust that people will spend their money far more effectively than the neoconservatives have been spending it, or the liberals will spend it when they take control of the bloating corpse of Government spending.

Mechanistic Apocalypse on the way?


Even if you are not religious and believe the world runs on fundamentally mechanistic principles you need to fear that current global tensions could in fact lead to the type of destruction envisioned by those who hold that an Apocalypse is coming … soon.

Israel could lay waste to the entire Middle east in minutes and it’s unlikely that a broader war with Iran would not bring in the USA and perhaps Europe.

Pakistan and India continue to threaten nuclear exchanges.   And North Korea?   Yikes.

But rather than *prophetic*, I find it  *ironic* that these tensions are more often than not fueled by the recent and rapid rise of thinking and analysis more in line with what was in vogue in 12th century than even the Renaissance, a curious blend of religious fantasy, zealotry, and denial.

Will we as humans pay the ultimate price for our primal notions of how the world works?   Only your primal brain knows for sure.

Happy Birthday USA


I love the USA, and not in that silly way many detractors talk about as in “I really love my country except that it’s a 200+ year imperial empire run by madmen hell bent on destroying liberty and freedom”.

I really think the founders launched what will be viewed for thousands of years as a fundamentally good and sound experiment in self management, freedom and economics.

However, I’m confident that the architects of our experiment would be troubled by many aspects of our modern manifestation of their bold experiment.

Here’s my presumptuous very quick take on how they’d view things on this July 4, 230 years after they started it all:

* Government: Far too large in scope and influence over citizens.

* Globalization: They’d love it.  They saw it coming and would be pleased the USA is leading the way.

* Taxes: Far too high, though I think they’d like progressive taxation.

* Military Spending:  Far too high and inefficient.   They’d have wanted infrastructure and recognized that a global military presence is far more stabilizing when it’s backed up with much more diplomacy than we’ve seen in years.

* War on Terror:  They would see us as creating far too much expense and international ill-will in our efforts to bring our democratic and economic sensibilities to the rest of the world.

* U.N.  They would approve of the concept of an international body, but shudder at the bureaucracy and cost.
* Religion.  They’d be alarmed at how much politics and religion mix and simply amazed how some 230 years later, religious intolerance all over the globe fuels so many conflicts and divides the USA on many issues.

Politics: They would  note that in some ways election processes have not changed all that much, but would be alarmed by the influence of money and media.  They’d be floored by the lack of citizen participation but would understand this is largely a function of the massive, bureaucratic government.

* Technology:  They’d be thrilled with too many devices to mention, but it’s probably fair to say that Space Flight would be the most amazing thing to them.  I can’t think of a more fitting tribute to Benjamin Franklin that today’s Space Shuttle launch.

Buffet and Gates News Conference


It's great to see CNN and FOX covering this story live at the press conference though unfortunate that commentators are more interested in the cash and personalities than what this means to global health.

37 Billion to Charity  = Thirty Seven Thousand … Million dollar donations.  This appears to be history's greatest act of philanthropy. CNN suggests this is true even if you look at Carnagie and Rockerfeller's huge giving and adjust for inflation. Also important is that those early foundations did not focus on third world problems where the money can be far more effective.

Buffett and the Gates' may prove to be the most powerful global welfare partnerships in history as Buffett, with his remarkable ability to evaluate companies, joins the Gates on the board. For the many who see corporate America as a threat to the welfare of humanity this should also be a wake up call. Gates and Buffett are redistributing wealth from the richest to the poorest far more effectively than any Government progressive tax scheme could ever dream to do, and they are applying their substantial abilities to solving the world's most significant problems.

I'd suggest that Governments and taxation plans tend to redistribute from wealthy and moderatly weathly to the middle and lower middle classes – ie it shifts wealth a few notches down, rather than the far more desirable type of redistribution which moves money from the richest to the poorest as this type of philanthropy tends to do.

Melinda Gates explains that the gift is "unprecedented" and that the new funding will allow the foundation to expand their priority list of diseases so they can fight more than just the "big three diseases" Malaria, Tuberculosis, and HIV / AIDS.

Buffett said he's always expected his billions to go to charity but originally thought it would be his wife who would distribute his wealth after he died. However his wife died first, and his friendship with and respect for Bill and Melinda Gates has inspired him to start giving away his money during his lifetime, feeling that they, and a few other foundations his money will support, have created great mechanisms for distributing his wealth where it will do huge social good.

Bravo Warren Buffett, Bravo!