Category Archives: Pubcon

Pubcon – ad optimizing session


Jenstar is giving a great talk about the importance of testing, saying it can impact the publishing bottom line by as much as 10x current earnings. YPN vs Adsense – Most of her testing uses the custom channels at Adsense. … Continue reading

Posted in advertising, blogs, Google, Las Vegas, Pubcon, research, search, SEO, Web 2.0, Webmasterworld, yahoo | 2 Comments

John Battelle at Pubcon


John Battelle, author of “The Search” is talking about “The New Age of Advertising” and making the case that search is the new computer navigation tool. Search: Allows adverts to focus on “intent over content”. Shifting from pre-search to post-search … Continue reading

Posted in advertising, blogs, companies, computers, Las Vegas, Pubcon, search, SEO, Web 2.0, Webmasterworld | Leave a comment

Pubcon – Opera Browser Keynote by Jon S. von Tetzchner


Jon S. von Tetzchner is giving the last talk today about the Opera Browser, which he co-founded. Opera is used by 39 million (based on this year’s downloads I think). 340 people working *only* on browsers. “We dream about browsers” … Continue reading

Posted in Pubcon, search, SEO, Web 2.0, Webmasterworld, Websites | 2 Comments

Pubcon blog roundup


Here’s a list of sources of Pubcon information (aka the WebmasterWorld Conference) going on *right now* in Las Vegas. If you know of one not here please post it in the comments or email jhunkins@gmail.com Dan Zarrella Grey Wolf Pubcon … Continue reading

Posted in advertising, blogs, Pubcon, research, search, SEO, travel, Web 2.0, Webmasterworld, Websites | 5 Comments

Yahoo Publisher Network


It’s lunch but they seem to have run out of … lunches. Hoping more are on the way?  [NOPE!   Though this is probably not Yahoo’s fault] The Yahoo team is running a demo of YPN but the typing is barely … Continue reading

Posted in advertising, companies, Pubcon, search, SEO, Web 2.0, Webmasterworld, yahoo | Leave a comment

Pubcon – Feeds and Alternative Optimization session


Sorry but it’s impossible to keep up with all the news here at WebmasterWorld. For better coverage read Barry Schwartz SEO Roundtable who always does an amazing job covering the sessions here – looked like he had a team of … Continue reading

Posted in advertising, blogs, Pubcon, search, SEO, Web 2.0, Webmasterworld | 1 Comment