John Battelle’s Search Mob. Mob Rules. Rules for the Mob. Search Mobsters?


John has launched “SearchMob”, a Digg-like story submission and review community thing where users send stories they find which are reviewed by others to attain popularily. He asked for feedback and I suggested this:

I’m somewhat confused by the voting both in terms of low numbers but also because the articles with many votes usually show only 2 or 3 names under the discussion list.

Without trying to be too provocative here I’ve wondered if the articles with high votes are simply folks who are voting for their own articles – or asking others to vote – from different machines. In this environment it’s easy to spoof interest and attain the top spot.

Based on limited data I’m now thinking that most of the people come here for John Battelle insights (ie the JB filter) and simply getting articles by other users (ie the JB Search community filter) is not stirring much interest.

Therefore instead of Searchmob, John, you need to become a Search Cult leader and hole up in a heavily armed Palo Alto Coffee Shop with your search apostles while the FBI files motions to get YOUR database of intentions.

Blog readers and blog writers redux II.1 The downfall of Cicarelli?


This blog readers vs writers thing remains intriguing. Now, “Jonny” is the top blog search and I’m having trouble figuring out exactly why since the name refers to several pop icons. In fact that may be why it’s up top – it’s a term that overlaps several popular searches for people named Jonny. My own “cicarelli” post is getting some traction but the top referrer for me by far is a reference to my first post about this readers vs writers issue and it’s coming from people over at Technorati searching for “Assparade”.

 

From an SEO perspective it appears we may be seeing signs that writing about the top term is less likely to get a lot of traffic than writing about highly searched but secondary term that is getting much less press. Still way too early to come to this conclusion though.

 

The Technorati search list is changing more day to day than I would expect, perhaps an indication of the fleeting nature of human interest and big media focus. The tag list seems more stable and that would make sense if we assume the following about writers vs readers:

 

Blog writers are a smaller, more focused group

Blog writers tend to stick to same general topics

(?) Blog writers tend to address richer, more stable, deeper subjects and therefore these don’t change at the whim of masses and mass media.

 

 

Top Searches

  1. Jonny
  2. Cicarelli
  3. Pinky
  4. Xing
  5. Bitacle
  6. Openbc
  7. Stuff Happens a…
  8. Bin Laden
  9. Lindsay Lohan
  10. Video
  11. Asian
  12. Paginas Da Vida
  13. Ubuntu
  14. Mandingo
  15. Axis of Sketchy…

 

Top Tags

  1. Islam
  2. Bush
  3. youtube
  4. Iraq
  5. Microsoft
  6. Politica
  7. Terrorism
  8. ebay
  9. sexy
  10. War
  11. web2.0
  12. foto
  13. bin Laden
  14. web-20
  15. Poesie